I think you mean read “past” the title.

And you would be correct, because why would anyone red past a title so full of BS?

Google didn’t perfect the web, anything but. If it’s a hyperbolic title, we’ll then it fails to get me to click because it’s not interesting: I already know Google didn’t perfect the web, so I doubt the author has anything I’d care to read.

Now, if it said “How Google Fucked the Web”, I may click.

Thing is, I knew from the first year of Google how they were going to fuck the web, simply by being so much better at search, everyone would default to them, which is a bad thing.