Just around 24 hours after Musk made his comments, more than 42,000 new users joined Bluesky, making it the biggest signup day yet for the currently invite-only platform that launched earlier this year.

Bluesky saw a total of 53,585 new signups by the end of Tuesday, September 19. The new users gained in that single day make up 5 percent of the platform’s entire user base of 1,125,499 total accounts.

The new user signups are tracked via the third-party website “Bluesky Stats.” Looking over Bluesky signup numbers on the tracker for the past month, it appears that the platform usually sees from 10,000 to 20,000 new signups per day. Bluesky has doubled its usual daily new user numbers already, with many more hours left in the day still to go.

It’s impossible to know whether Musk’s comments about charging users to post on X really played a role in this, but it almost certainly had some effect.

  • PaulHulford@lemmy.world
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    1 year ago

    Each current member usually get at least one invite to share biweekly. That’s how they have been growing it.

    • PlasterAnalyst@kbin.social
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      1 year ago

      Google+ did the same thing when it rolled out, then they tried to force people to use it before they cancelled the project.

      • Doug [he/him]@midwest.social
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        1 year ago

        In fairness, Gmail had a similar invite system when it launched and that’s been way more successful than G+

        • wjrii@kbin.social
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          1 year ago

          Gmail was also both “federated” and an insanely good product compared to its contemporaries. G+ had a couple of interesting innovations, but it wasn’t all that special and invite-only on a closed ecosystem is very iffy.

          • GreenMario@lemm.ee
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            1 year ago

            Gmail was literally the best. 1GB space at launch when you’d get a dozen MB in Hotmail and others, slick fast UI in a browser.

            • SinningStromgald@lemmy.world
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              1 year ago

              And you got more space the longer you had the account! Then everyone got the same no matter what. I was sad to loose all that free space.

              • wjrii@kbin.social
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                1 year ago

                IIRC, that was rolled out as a surprise after a few years. People were just like, “WTF, my capacity is getting bigger?”. For a while there, Goggle could do no wrong from a marketing standpoint. That, uhh, changed.

          • Kalkaline @leminal.space
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            1 year ago

            It was ad free which was amazing for a social media site at that time. No banners, no pop ups, just content.

        • dual_sport_dork 🐧🗡️@lemmy.world
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          1 year ago

          Gmail was invite only at first probably because Google didn’t want it to grow faster than they could buy hard drives. It gave you a gigabyte of email storage which at the time was huge. I’m certain they did that for technical reasons.

          • ᗪᗩᗰᑎ@lemmy.ml
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            1 year ago

            It gave you a gigabyte of email storage which at the time was huge.

            You’re right, but for those who may not know the details or the impact at the time, Google was offering 500x more storage - at the free tier - than some of the competition - hotmail - who were charging people for just 10 MB of storage. This forced hotmail to increase its free tier to 250 MB and 2 GB for customers paying $20 USD/year.

            Source: https://web.archive.org/web/20230815014711/https://www.cnet.com/tech/services-and-software/hotmail-to-offer-250mb-of-free-storage/

            • wjrii@kbin.social
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              1 year ago

              It’s hard to explain what an absolute paradigm shift Gmail was. It was about as drastic a difference as you could have with personal email without altering the core service. Orders of magnitude more storage, completely free to the end user, a responsive and usable web interface, a single unobtrusive 1-line text ad when we were used to at least half a dozen that were often full-size banners or even popups, and a good search tool.

              My wife (then fiancee) got us invites, and it was like Christmas. And all from the company that was way less creepy than Microsoft! I’m sure that part would never change.

            • GreenMario@lemm.ee
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              1 year ago

              Slow roll until the infrastructure can handle it and a little bit of that “exclusive” feel to it since not everyone can just join immediately.

            • Natanael@slrpnk.net
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              1 year ago

              Yeah they’re working hard on scaling, they’ve had recurring performance issues but have managed to get it stable again even with higher load now

          • geosoco@kbin.socialOP
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            1 year ago

            It’s also easier to find and fix bugs with smaller numbers of people, especially performance bugs which can be amplified at scale. So it gives them a lot of time to work through issues over the beta. It also gives them time to build teams around the expanding infrastructure and build processes for monitoring and handling issues as a larger team.

            Plus, these invite only periods start with more tech savy early adopters who more willing to put up with issues, and willing to provide decent bug reports to fix them.

      • kescusay@lemmy.world
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        1 year ago

        I’m still salty about that. Google+ was fantastic on release. Simple, clean, elegant, and fast. Then they steadily, systematically fucked it up. By the time it was cancelled, it had become unusable.

        • evatronic@lemm.ee
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          1 year ago

          G+'s downfall was they kept it invite-only too long. Demand was there, people wanted in but Google was like, “Nah…”

          By the time it was open-access, everyone had moved on or back to their old social media platforms. It could’ve been great, but Google, in typical Google fashion, got distracted by something shiny and killed it.

          • wjrii@kbin.social
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            1 year ago

            The sad thing is, if they’d thought even a tiny bit laterally and leveraged the fact that Google Reader was getting a lot of traction and a core of people were beginning to use its social functions, they could have backdoored themselves into being Digg/Reddit/Etc. and had the social media userbase to take on Facebook organically.

            Instead, they fought the last war (Gmail vs Hotmail), intentionally eroded and then killed Reader, and with G+ they completely fucked up what was a cleaner interface (if not all that special) and a better technological experience, all while they were a brand that was at that time more trusted than their competitors.

            • kescusay@lemmy.world
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              1 year ago

              Yep. Once they screwed up G+, I committed to never becoming dependent on any Google service beyond Drive and Gmail, and only those two because they’re completely untouchable - Google couldn’t break those without having a mass rebellion on its hands.

    • Tylerdurdon@lemmy.world
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      1 year ago

      So, in the shape of a pyramid? Sounds like a good business model. I wonder if anyone has ever done that before? (yes, it’s a joke)