Huge misrepresentation of the facts.
Mozilla is creating an anonymous way to tell advertisers that someone saw x ads for product y after buying product y so that they can tell if the ads worked without tracking you.
You described ad tracking. Also why is an open source browser wasting time and money to create such a feature that no user needs?
Not when the conversation tracking is done 100% locally. The only thing sent from the browser is telling a server to increment a counter - a single bit of data. It’s hardly any different than a visitor counter that “tracks” how many visitors a site got, which I think would really be a stretch if you claimed that visitor counters were tracking individual users.
I’m not sure if you actually read the details, but this system enables sites to tell your browser which ad IDs are related to an action you’re doing (for example on a check out page the site will give your browser a list of ad IDs for the shop) so that conversion tracking can be done locally in your browser. Then, without needing to share any personal information, your browser can tell an aggregator which (if any) of the ads you have previously seen, and that counter gets incremented.
It’s literally just a view counter for ads that only increments when the ad is successful, and because the correlation between the ad view and the checkout is done locally, the advertiser doesn’t need to link your ad view with your checkout action - your browser did that correlation privately and locally.
Sure no user needs this, but advertisers do everything in their power to track ad conversions and this gives them a mechanism to do that without giving them any information besides “this ad achieved it’s goal 30 times”, which is so much better than adtech tracking every page we visit so that they can have the information to deduce that for themselves.
Its impression tracking, not user tracking and its forced anonymous by design. There’s a few gigantic differences.
And they’re doing it to try and find a better way for advertisers to get some information without having to track everything you do (what happens now)
As a user, I don’t need this.
As a user, if this replaces active tracking of your browsing, is that better for you?
Do you need your privacy from web tracking?
Or do you currently love having Google track everything you do?
How is tracking better than blocking tracking? What kind of world are you living in?
The world where I read the release notes.
Ask yourself the same question?
How is tracking better than a counter?
Currently they’re tracking everything you do. Mozilla thinks they should only get a counter.
Which of those is better?
Ad tracking by the user Vs user tracking by ads. It’s very different.
Why would I track myself? That’s dumb.
Submitting anonymous data is better than ads tracking incredibly personal data essentially.
uBlock Origin. Why would Firefox submit anything except HTTP requests in order to interact with the web site?
Look no one likes ads but at the same time most people don’t want to pay to use websites.
Advertising is just the reality of the internet.
So given the choice between anonymous data I control Vs them sucking up all the personal info they can I know what I’d choose.
How much have you paid them?
You can’t donate to the Firefox project.
Once in a while you find a person on the internet so misinformed that you have to question whether they’re a shill, a bot or a troll.
Firefox is the Mozilla foundation. You can most definetely donate to them.
They currently depend almost entirely on Google’s tainted money. Because donations aren’t enough to cover even a fraction of the costs of developing a free web browser. This is a good experiment to find privacy respecting ways to fund the project without depending on Google’s bad practices.
Nope. The money does not go to Firefox. Please read your own links before.
Where, pray tell, do you think the link says the money goes? I already decided you are a deranged nutjob. But I’ll indulge your madness just out of curiosity on the mind of the deluded.
https://lunduke.locals.com/post/4387539/firefox-money-investigating-the-bizarre-finances-of-mozilla or any other site that has been talking about it for years.
This doesn’t add any extra tracking, in fact it’s intent is to make interacting with advertising more anonymous from a user perspective (click that learn more button).
On top of that, the author says “…or switching to a more privacy-conscious browser such as Google Chrome”, which pretty much invalidates everything they have to say.
And the article tells how to switch it off. Yes, it should not have been enabled by default, but it looks like it can at least be disabled.
