I was walking by the San Francisco Swatch store and dropped in to take a look at the Blancpain collaboration. The Swatch employee said they still only had limited colors of the MoonSwatch available but every color of the Blancpain was in stock. I’m not interested in either but it confirmed my suspicions that the Blancpain isn’t nearly as popular as the MoonSwatch, especially at the higher price point.
Casuals don’t know Blancpain, they don’t care if the watch is automatic.
The moonswatch was so popular because a majority of people know Omega,being the first of the limited releases also built up hype, and people actually got to feel and see that the quality is the same as a swatch (which personally I’m not sure why people expected anything else from a $260 dollar watch)
Apart from that the colors are garish.