Goodreads is linked to amazon so you’ll notice that they do focus on popularity rathen than personalised recommendation…because popularity sells books.
Personally, I enjoy storygraph for these reasons;
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The charts motivates me to read more. I love seeing progress. My fav is the genre chart because it makes me want to explore other genres to “balance” it out.
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The TBR planner is fun. You can plan 5 books in advance. The filter to sort by genre/mood etc is great for me as a mood reader.
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The storygraph challenge section that you can join with others! This is unique vs other trackers. You can even see what others have added to get recommendation. I found a lot of great reads this way.
Yes! I join a few every year for the prompts like the 52 Book Club and Book Riot Read Harder (the 2024 list will be out on 1 Dec).
Instead of goodreads, join Storygraph. They have a section for just challenges including the two I mentioned above and you can even make some yourself. There are also more stats and you can add page goals.