I’m on Android rn but I’m gonna answer this from my POV back when I switched to iPhone.

I used iPhone cuz I got tired of inconsistencies in design both software and hardware. I want the long term support and the easy warranty process.

I love the ecosystem. I had an Apple Watch, Airpods Pro, Airtags, iPad, Airpods Max, Macbook. Everything is seamless.

I love how some of the apps I love are either exclusive on Apple and/or works best on iPhones.

I love how I can switch to a new iPhone and it’ll be as if nothing happened because iCloud backup and restore literally restores 99% of the stuff that I had.

And lastly, all 3 lenses on iPhones have consistent colors and video quality is literally industry leading when it comes to smartphone videography.

If I like their design, I’d just buy copies from Aliexpress 😂

Though I spent my money on dbrand. I really like their grip case.

iPhone 13

I had a minor complaint about all the iPhones I had except my iPhone 13 Pro Max